PT | EN
Qintess • Caixa Econômica Federal 2023 – 2024 UX/UI Designer Web + Mobile
Team

Design Manager (Caixa)

Senior UX/UI Designer

Mid-level UX/UI Designer (me)

My Role
  • Qualitative Research
  • Ideation
  • User Flow Mapping
  • Interface Design
  • Prototyping
  • Usability Testing
  • Developer Handoff
Duration

6 months

One platform, two gateways,
zero consistency

The integration of Mercado Pago and Recarga Pay was technically functional but visually fragmented. Users felt like they were leaving the Caixa environment when making a payment — leading to distrust, checkout abandonment, and user complaints.

Before

Three limited redemption options, confusing flows, generic errors, and a lack of clarity regarding transaction status. The absence of options resulted in a high complaint rate from users.

Challenge

Create a unified interface to serve as a cohesive visual layer over two distinct gateways — ensuring users felt they remained in Caixa's secure environment, regardless of their payment choice.

Key Frictions Identified

  • Visual Inconsistency

    Buttons and input fields with different styles for each payment method, breaking brand identity.

  • Confusing Feedback

    Users were left in the dark, unsure whether their payment was approved or still processing.

  • Excessive Steps

    Multiple screen redirects increased checkout time and the likelihood of drop-off.

  • Generic Errors

    Lack of clarity regarding payment decline reasons, preventing sale recovery.

  • Data Loss

    The form wiped entered information if users went back a step to make a correction.

  • Loss of Trust

    Abrupt layout shifts when navigating to the gateway made users feel they left the secure environment.

Benchmarking

To design the new experience, we analyzed e-commerce and fintech leaders — focusing on orchestrating multiple payment options and reducing friction across the conversion journey.

Amazon

Analysis of Amazon's checkout interface

Mercado Livre

Analysis of Mercado Livre's checkout interface

PagSeguro

Analysis of PagSeguro's checkout interface

Mercado Pago

Analysis of Mercado Pago's checkout interface

Scenario Mapping

To ensure a robust integration, we mapped and prototyped every possible interface state — covering purchase flows and the nuances of redemption flows for both gateways.

Purchase Journey & Cards

  • Mercado Pago
    No saved card
  • Recarga Pay
    No saved card
  • Mercado Pago
    1 card (unauthorized debit)
  • Mercado Pago
    2 cards (processing)
  • Recarga Pay
    1 saved card
  • Wallet
    Multiple cards (Scroll/Actions)

Redemption Journey

  • Mercado Pago
    Existing account
  • Mercado Pago
    No account
  • Mercado Pago
    Non-existent account warning
  • Recarga Pay
    Existing account
  • Recarga Pay
    Error: Non-existent account

The Logic Behind the Screens

A robust checkout is not built on happy paths alone. My primary role was mapping and designing system responses for communication failures between Caixa and the gateways.

Latency Management

Banking APIs fluctuate. I designed intermediate "Processing Payment" states that inform users about the wait time, preventing double clicks and reducing anxiety during the security handshake.

Granular Error Handling

We replaced the generic "Payment Error" with specific feedback based on API return codes — insufficient funds, security block, or gateway failure.

Status Reconciliation

What happens when funds leave the user's account but the lottery store doesn't receive confirmation? I designed retry flows and provisional receipts to ensure legal and transactional security.

Tokenization & Security

For the saved card flow, the interface was designed adhering to tokenization rules — masking sensitive data (PCI Compliance) while allowing easy card identification for the user.

What Was Delivered

Unified Journey

A single interface covering two gateways, dozens of error scenarios, and complete purchase and redemption flows.

Restored Trust

Users remain in Caixa's visual environment regardless of the gateway — with no jarring layout shifts.

Comprehensive Handoff

Detailed documentation covering all states, including edge cases and error flows for the engineering team.

Pioneering Integration

The first payment gateway integration on the Caixa Econômica Federal Lottery platform.

Available for new projects

Let's work together?

If you have an idea, an open position, or just want to connect, send me a message.